Hilton released its latest Trends Report Monday, dubbing 2025 “The Year of the Travel Maximizer.” That’s good news for restaurants, since nearly 20% of people will travel for leisure specifically to seek out new dining and culinary experiences, according to the report.

“Restaurants can capitalize on this trend by creating innovative, must-try culinary experiences for their guests,” said Adam Crocini,Hilton's SVP Design, Wellness and Food & Beverage. 

Other tidbits from the report, based on a survey of 13,001 adult travelers worldwide, support the growing importance of food and dining in travel plans:

• After accommodations, dining experiences are the next highest travel budget priority in 2025. 

• 50% of global travelers book restaurant reservations before their flights. 

• 60% of luxury travelers prioritize staying at hotels with great restaurants.

Full story: Travel will fuel restaurant visits in 2025 (restaurantbusinessonline.com)